Marketing Blog & Social Media Tips
Welcome to the Social Media & Marketing Blog. So happy to have you arrive! This marketing blog is dedicated to educating those Small Business Owners who know there’s always something to learn in marketing and social media. It’s here so you can prosper and learn new skills to make running your amazing small business just that wee bit simpler. This blog section provides some of the most useful online and offline marketing advice you’ll find on the web.
Whether you’re a start-up, seasoned business owner, retailer or service-based or just a fabulous being with a marvellous idea you’d like to turn into a business, you’ll be so glad you’ve landed here because success is no accident.
You can also listen to our free marketing podcast with new episodes weekly or dive deeper into our social media and marketing workshops, women’s business networking or strategy and business coaching sessions. There are so many ways we can work together to grow your business!
With so much marketing love, Jenn xx
Changes to Facebook Ads: What You Must Know About the New iOS 14.5
If you are running or planning to run Facebook Ads, you’ve probably heard about Apple’s iOS 14.5 App Tracking Transparency update. Learn what you need to know here with marketing thought leader Jenn Donovan
Are you where your ideal audience is or are you just everywhere?
Are you where your ideal audience hangs out? Or are you simply trying to be all things to all people on all the platforms? Find out more about why niching down to have an effective presence on the platform your ideal client/customer hangs out is the way to go!
Are you over-reliant on Social Media?
What if Facebook or Instagram disappeared? What then? Will your business survive? It’s a real problem now we’ve seen the power of Facebook to simply switch things off.
Welcome GUEST or Annoying PEST?
Is the content strategy for your social media and email causing your customers to hit “unfollow” or “unsubscribe”? Today I give you the tips on how to be the WELCOME GUEST instead of the PEST!
Why creating FOMO works in a business.
Urgency! Scarcity! FOMO! These marketing strategies have been used sublimely by Clubhouse. Let’s dissect these marketing strategies and see why it is such an effective tool!
The Welcome Email – why it is SO important!
The way you welcome a newbie to your email list really does matter! Read on as I go through the four lessons to guide you in delivering the first of your welcome emails!