Welcome to the Social Media & Marketing Blog.

So happy to have you arrive!  This blog is dedicated to educating those Small Business Owners who know there’s always something to learn in marketing and social media.  It’s here so you can prosper and learn any skills you need to make running your amazing small business just that wee bit simpler.  This blog section provides some of the most useful online and offline marketing advice you’ll find on the web.

Whether you’re a start-up, seasoned business owner, retailer or service based or just a fabulous being with a marvellous idea you’d like to turn into a business, you’ll be so glad you’ve landed here because success is no accident.

With so much marketing love, Jenn xx

Social Audit: Instagram

Social Audit: Instagram

Given how many normal businesses activities are currently on hold due to Covid-19, this is an opportunity for you to do a review of all your social media accounts and update them. Let’s review your Instagram and get it all shiny and new again!

Social Audit: LinkedIn

Social Audit: LinkedIn

LinkedIn is professional Facebook. No trolls and a heck of a lot more respect and it’s fabulous for connections and even education! If there’s an expert in their field, they’ll be on LinkedIn. So lets take a look at this platform and what it can do for you in your professional space.

Are you easy to buy from?

Are you easy to buy from?

How simple or complicated is it for your customer to purchase from you? There are a few things I consistently see business owners doing in both their digital and social media marketing, as well as offline marketing, that they could tweak a little to make it easier for customers to buy. Read on to learn more.

How to Create the perfect About Page

How to Create the perfect About Page

The business About page is one of the most important pages on your website or blog. But quite frequently, it doesn’t get as much love and attention it should, and can be underutilised by many businesses. This blog post will give you some great points on how to make your About page a star!

Social Audit: Facebook

Social Audit: Facebook

When was the last time you did an audit on your Facebook Business page? Ever? It’s so important that we give our prospects both the best user experience when finding us on Facebook but also that they know what we do and our expertise!

For What Purpose?

For What Purpose?

Know the purpose of your marketing. Know what you need to do but more importantly know what goals it will help you reach. For what purpose are you doing what you are doing? If you’re doing it because everyone else is, there’s a chance you’re doing it wrong. Always know for what purpose!

Website Building Deep Dive

Website Building Deep Dive

Finding building a website tough going? I know, I just went through it too! I wanted to share with you the lessons that I learnt whilst building my website, where communication broke down and where I did things right. Also where to invest money and when to know it’s time to step back and let the experts handle it!

Social Audit:: LinkedIn

Social Audit:: LinkedIn

Does your LinkedIn profile need some work? Maybe an audit? Social media profiles are never set and forget and LinkedIn is no exception. We should be going back over our profiles and doing an audit every 3-6 months. This blog gives great tips and tricks on what to be on the look out for.

The Power of Good Headline!

The Power of Good Headline!

5 times are many people read a headline as read the copy of any article or blog (or whatever you are looking at with a title!). So it’s pretty important that your heading grabs the attention of the reader, so much so, that they want to read on. Here’s some tips and tricks that could help you up your copy writing skills!

The Customer Journey

The Customer Journey

Every customer or client you have is on a journey with you or to you.  They begin as someone who has never heard of you to, hopefully, a raving fan who purchases from you over and over again. This is what marketing is all about.  Getting your customers to go on that...

 

Brilliant – it’s on its way – thanks!

 

Brilliant – it’s on its way – thanks!

 

Brilliant – it’s on its way – thanks!

 

Brilliant – it’s on its way – thanks!

 

Brilliant – it’s on its way – thanks!

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