Hey there, welcome to episode 41 of the Small Business Made Simple Podcast.

Thank you for lending me your ears today – I know you have lots of choices, so I sincerely appreciate me being one of them!

Today’s episode is brought to you by my new downable Ultimate Beginner’s Guide to Facebook Ads.  This is a workbook full of exercises, tips and tricks on how to get your first Facebook ad hitting the goal you need it too.  To download it now, go to www.socialmediaandmarketing.com.au/ads – Facebook Ads will change your business forever if you get them right!

Today I have a very special guest, Jane Anderson.  It’s absolutely no lie that you are going to be blown away with this interview.

We talk everything from imposter syndrome to customer service to branding and personal branding and all things in between.

It is one of my favourite interviews on the podcast yet.  I am simply itching for you to hear it.

So, let’s get the discovery of the week out of the way, so we can get into the interview!

THIS WEEK’S DISCOVERY!

I shouldn’t say that, should I?

I know you all love this segment.

In fact, this is definitely a fabulous discovery I know you are ALL going to love me for.

Have you heard of Facebook Creator Studio?  It’s new (I think!).  It’s been around for a couple of months; it’s put out by Facebook and you are simply going to love it!

Why are you going to love it? Because it’s going to simplify your life – the whole idea of this podcast!

In its simplest form, it’s an easy way to manage everything to do with your Facebook Business Page and if you have multiple, like me, it makes things super super simple.

You can post from there, you can go live from there, you can schedule posts from there, you can see amazing analytics from there – it’s like normal Facebook but all in one place and OH so lovely to see on one dashboard.

And if you’re interested, there’s a super new feature where you can make money from your videos on Facebook, just like people do on YouTube.  I haven’t done it yet but have watched some videos on it explaining what it’s about.

I cannot recommend highly enough that you go check out Facebook Creator Studio.  You can get there through your Facebook Page, but it’s easier just to google it.

I’d love to know your thoughts and start some conversations about it.  Head into the Facebook Group, Like Minded Business Owners, and let’s have a chat about this discovery. 

It has the opportunity to rock your world baby!

As always, just a little disclaimer, my discoveries are just that and I am in no way affiliated with any of them but promise to tell you if I ever am.  I just love them and from the response of my listeners, you guys, you are loving them too!

Hey and if you have a little discovery, or something you use in your business that you’d like to share, please do so.  Email me at jenn@jenndonovan.com.au or tag me @smallbusinessmadesimple.  I really love to know what tools you use to help make your life simpler!

INTERVIEW WITH JANE ANDERSON

As I said earlier, I am so very excited to have you hear this episode.

It’s out of this world fabulous, at least I think it is!

I was so happy and ecstatic when Jane agreed to come on this podcast.  We talk a little about imposter syndrome at the start of the podcast and if I’m being honest, I certainly had it when I reached out to Jane.

She’s amazing and she’s very successful – so I thought who am I to ask her?  I’m not really in her league to be asking for such favours.

But alas, it was all in my head, we connected, we laughed, we had some great conversations on and off air and well, apparently I am good enough to have her on my podcast – evidence based of course!

Jane is a strategic communications expert. With over 20 years’ experience in Personal Branding and Content Creation, she has worked with over 50,000 people.

Her clients include Virgin Australia, Lego, Ikea and Rio Tinto.

She is the host of the iTunes podcast “The Jane Anderson Show” where she has interviewed world leading experts such as Seth Godin and has been featured in Business Insider, Sydney Morning Herald, The Age, Courier Mail and Sky Business News.

Jane’s blog was recently voted in the top 10 branding blogs in Australia and in the top 30 branding gurus globally.

Jane has won numerous awards including being nominated for the Telstra Businesswomen’s Awards. She is also the author of 6 books including her latest “TRUSTED: The Level Above Influence.”

See I told you she was fabulous.

So, let’s get into it, welcome Jane.

INTERVIEW WITH JANE ANDERSON

LinkedIn:: https://www.linkedin.com/in/janeandersonpersonalbranding/

Facebook:: https://www.facebook.com/JaneAndersonPersonalBranding/

Twitter:: https://twitter.com/jane_anderson__?lang=en

Instagram:: https://www.instagram.com/the_jane_anderson_/

The link to the Influencer Indicator (Valued at $80) for FREE – https://janeandersonspeaks.com/influencer-indicator/

So, friends, how much did you love that conversation?

Seriously, sometimes I feel like the luckiest girl alive being able to do what I do and making connections like I make and being able to put such amazing content out in the big wide world to help you all, just like this podcast today.

Serious love coming your way.

I really hope you enjoyed it as much as me.  I know it was a bit longer than usual, but I hope you stuck around to the end.

I’d love to hear what parts you loved the most.  Head into my Facebook group – Like Minded Business Owners .  If you haven’t joined yet, the link is in the show notes or just go to Facebook and search Like Minded Business Owners.  It’s another great way to stay on top of what’s going on in the world of social media and marketing!  It’s full of people just like you with questions just like you – so come join the fun – it’s only missing you!

I’ll be back next Thursday with some more marketing know-how and another discovery of course. 

If this was one of your favourites, feel free to let me know via a rating and a review.

But that is all for Episode 41. I’d love to connect with you all on social – so let’s get social on social – I’m on all the good platforms, so let’s do that!

…….. and remember small business peeps, as my opening song says, there’s no point in dreaming small!

 

EPISODE 41 – DO YOU SUFFER FROM IMPOSTER SYNDROME? CONVERSATIONS WITH JANE ANDERSON

by | Oct 10, 2019 | Podcast | 0 comments

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Small Business is tough and going it alone is tougher! If you want to go fast, gone alone.  If you want to go far, go together ….

As a small business owner myself, I know that you take tips from people you trust and that can help you along the journey.

So, on episode 10, I am continuing my conversation about list building and offer you 14 tips and trick on not only how to get your emails opened but also read and responded too!  Of course my discovery of the week is sensational and is absolutely going to help you be a better marketer and make your life simpler – after all that’s the objective of the podcast!

Come on, you with me?  I’d love to help.

This episode is brought to you by my 5 Day Social Media Challenge that you can get involved in at www.socialmediaandmarketing.com.au/challenge.

If it’s been a while since you’ve gone through a strategic review of your social media platforms – then perhaps accept the challenge to be challenged! 

For a full transcript of this week’s episode go to www.socialmediaandmarketing.com.au

Subscribe and Review in iTunes

Are you subscribed to my podcast?  If you’re not, I’d really encourage you to press that subscribe button today!  I don’t want you to miss an episode.  There’s amazing guests with expertise you need to hear and lots more tips and tricks where this episode came from – I’d hate for you to miss out!  Click here to subscribe in iTunes.

If you’re already subscribed and loving this podcast and feel like sharing that loving feeling – please head over and leave me a review.  Those reviews help other people find my podcast and they’re also fun for me to go and read.  Just click here to review, select “ratings and reviews” and “write a review” and let me know your favourite part of the podcast!  Hand on heart – thank you XO

In small business we have this fantasy that BIG business at the BIG end of town has all their i’s dotted and t’s crossed – but my guest today is here to tell us othewise!

Today’s episode is brought to you by my new downable Ultimate Beginner’s Guide to Facebook Ads. This is a workbook full of exercises, tips and tricks on how to get your first Facebook ad hitting the goal you need it too. To download it now, go to www.socialmediaandmarketing.com.au/ads – Facebook Ads will change your business forever if you get them right!

I have to say that I’ve had a wonderful response and meaningful responses to last week’s episode – For What Purpose. Clearly it struck a chord with some of you. If you are feeling a little overwhelmed or without clarity with your marketing and you didn’t tune in, after this episode head back to Episode 37 and have a listen in.

This week on the podcast I have a guest – a special guest. Alita from the MI Academy is joining me, and we are going to talk about the future of marketing.

Ali works in Corporate Retail. She works with brands like Retail Global, Alfa Romeo and House of Home but Ali was actually one of my first business coaches ever! Over 10 years ago I met Ali and she helped shape my retail business with online strategies and we’ve kept in contact ever since, watching each other grow and change direction and change again – and well be where we are today!

I can’t wait for you to hear this episode, but before I go down that rabbit hole, let’s do the Discovery of the Week.

THIS WEEK’S DISCOVERY!

So, apparently I’ve been holding out on you! When I went through my spreadsheet of my podcasts, so I can keep track of subjects, discoveries etc, I was astonished to see that I haven’t told you about Unsplash! If you’ve seen me talk, then you know about it, but I’ve never mentioned it here in this segment!

Unsplash.com – it’s a fabulous place for free images. And they might be free, but they are fabulous.

So, if you need some images for your business, your socials, your website and you don’t have enough, then I recommend you head to Unsplash.

They are free, but they do ask that you acknowledge the creator of the photo – but hey that’s a small price to pay for images that are so beautiful and so versatile.

Have a look – you’ll be surprised at the quality and quantity for sure!

As always, just a little disclaimer, my discoveries are just that and I am in no way affiliated with any of them but promise to tell you if I ever am. I just love them and from the response of my listeners, you guys, you are loving them too!

Hey and if you have a little discovery, or something you use in your business that you’d like to share, please do so. Email me at jenn@jenndonovan.com.au or tag me @smallbusinessmadesimple. I really love to know what tools you use to help make your life simpler!

THE FUTURE OF MARKETING

Let’s get into it. As I mentioned, Ali was my first business coach and I’ve always admired her knowledge and understanding of technology. It’s truly her jam!

But I also asked Alita to come on because in small business we think that BIG business has it all sorted out – they don’t have the same problems as us, they’ve got their chizz sorted. But as you’ll hear from Ali, that’s not exactly true.

They have the same issues, they’re just bigger and actually harder to solve!

So, as you’re listening, take solace in knowing that even the BIG end of town as worries and tech issues!

Ali and I talk a lot about the future of business and the future of technology, and I hope you get a laugh out of our troubles with Siri – you’ll see what I mean when you get to that point in the interview! It was quite hilarious and a bit of a pain in the butt!

Let’s get into it, welcome Alita.

INTERVIEW WITH ALITA

I hope you enjoyed that. I hope you got some ideas and thoughts for your business from it and well learnt that small business is pretty cool too!

If you want to contact Alita, just head to the show notes at www.socialmediaandmarketing.com.au and look for Episode 38.

Got questions? Well head into my Facebook group – Like Minded Business Owners . If you haven’t joined yet, the link is in the show notes or just go to Facebook and search Like Minded Business Owners. It’s another great way to stay on top of what’s going on in the world of social media and marketing!

I’ll be back next Thursday with some more marketing know-how and another discovery of course.

If you’re enjoying this podcast, don’t forget to subscribe so you never miss an episode and share this with a friend. And maybe leave me a rating and a review wherever you listen in. Those things are like gold for podcasters like me! PS – you can leave more than one rating and review – just saying!

But that is all for Episode 37. I’d love to connect with you all on social – so let’s get social on social – I’m on all the platforms, so let’s do that!

…….. and remember small business peeps, as my opening song says, there’s no point in dreaming small!

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