Episode 369: Outsourcing, Overwhelm & Finding Freedom with Natasha Collins from Amity Resources

Running a small business can sometimes feel like you’re stuck on a hamster wheel—emails piling up, admin tasks everywhere, and your passion projects pushed further down the list. Sound familiar?

In this episode of the Small Business Made Simple Podcast, I sit down with the fabulous Natasha Collins from Amity Resources to talk about all things outsourcing and why letting go of the jobs you don’t love could be the smartest move you make in business.

Natasha knows first-hand what it takes to grow and juggle businesses. From starting out in travel, to building a mining maintenance company with over 100 staff, to now running Amity Resources, she’s passionate about helping business owners reduce overwhelm by outsourcing tasks—whether that’s admin, email management, bookkeeping, or social media.

This conversation is packed with golden nuggets on:

✨ Why outsourcing isn’t just about saving time—it’s about creating freedom and joy in your business.
✨ How to overcome the “it’s easier if I just do it myself” mindset.
✨ What to outsource first if you’re feeling buried in admin.
✨ The difference between onshore and offshore support (and why the Philippines was Amity’s choice).
✨ How AI is making the outsourcing process even easier.
✨ Why paying for quality support beats “cheap and cheerful” every time.

Natasha also shares practical tips like journalling your daily tasks to spot what drains your energy, and how giving clear instructions (the why, the how, and the timeframe) makes delegation much smoother.

At the heart of it all, Natasha believes outsourcing is about more than just business growth—it’s about improving lives, both for business owners here and for the highly skilled team members overseas who are given secure, meaningful work.

Links and Resources

• Find Natasha Collins and Amity Resources: amityresources.com

• Connect with Natasha on LinkedIn: Natasha Collins (link in the show notes)

• Show notes for this episode: socialmediaandmarketing.com.au/369

• Grab your virtual ticket to the 2025 Social Media & Marketing Conference recordings: Shop here

👉 Listen to the full episode here: Episode 369: Outsourcing, Overwhelm & Finding Freedom with Natasha Collins