Podcasting & PR for Free with Jules Brooke
Episode 364 – Small Business Made Simple Podcast
When you think about building your brand visibility, podcasting and PR might not be the first strategies that come to mind — but after today’s episode, they will be!
This week I’m chatting with the incredible Jules Brooke — founder of She’s The Boss, She’s The Boss TV, and Women Speakers Australia. Jules is a powerhouse when it comes to helping women in business get visible, and she has an inspiring story about how podcasting and PR transformed not only her own business but also the careers of countless others.
Jules and I dive into how small business owners can use podcasting as a free relationship-building tool and why PR is still one of the most untapped (and cost-effective!) marketing strategies out there. If you’ve ever thought PR was too complicated or podcasting was out of reach, Jules is here to show you how simple and powerful they can be.
What We Cover in This Episode
✨ Why podcasting is one of the fastest ways to build genuine business relationships
✨ How to use PR to create trust and credibility — without spending a cent
✨ Real-life stories of how Jules turned podcasts into coffees with CEOs and game-changing opportunities
✨ Common myths about PR and how small business owners can overcome the fear of pitching themselves
✨ What Jules will be sharing on stage at the 2025 Social Media & Marketing Conference in Melbourne
About Jules Brooke
Jules is passionate about helping women in business take up more space in the media, on stages, and in leadership roles. Through She’s The Boss and Women Speakers Australia, she connects, mentors, and champions women to step into the spotlight. Her work is all about making visibility accessible and impactful for small business owners.
Links and Resources
Find out more about Jules Brooke: https://www.shestheboss.com.au
Explore Women Speakers Australia: https://www.womenspeakersaustralia.com
🎟️ Grab your tickets to the 2025 Social Media & Marketing Conference here: [Insert conference link]
Follow me on Instagram: https://www.instagram.com/floralharvest
Connect with me on LinkedIn: https://www.linkedin.com/in/jennydonovan
Let’s Keep the Conversation Going!
What did you take away from this chat with Jules? Will you dip your toe into podcasting or pitch your story to the media this year? Share your thoughts with me over on Instagram or join the conversation inside the Like Minded Business Owners Facebook group.
And don’t forget — Jules will be joining me live at the 2025 Social Media & Marketing Conference in Melbourne to share even more insights on how podcasting and PR can skyrocket your visibility. This is one you won’t want to miss!
🎧 Tune in now and let’s make marketing simple together.
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