AI is transforming how small businesses operate, but how do you keep your brand authentic in a digital-first world? In this episode of the Small Business Made Simple podcast, Jenn Donovan speaks with Fiona Killackey, founder of My Daily Business, about using AI as an assistant—not an authority—and building a values-driven brand that supports your life rather than consuming it.
Read through to learn all about one of the best marketing strategies that can really help you connect with your ideal client. I give you all the info on how Direct Messaging can be gold for your business!
I have written up my 14 top tips to get eyeballs viewing your emails, and I’m going to let your STEAL THEM to help you absolutely NAIL your email marketing strategy!
In the last few years in this business of small business marketing, I can say hand on heart that the NUMBER ONE thing I recommend for small businesses who are looking to create impact in their marketing, it is this – LIST BUILDING! This blog tells you all about how to leverage this marketing strategy.
So often with my clients I need to give a gentle nudge of the things they need to be considering when it comes to their digital presence. In this blog, I’m sharing all about the CORE marketing strategies and tactics I recommend to all my clients! It’s also a great reminder for all small business owners.
One thing that my clients can really struggle with in our sessions is how to make their sales conversations flow without coming across like a hard-sell 70’s car salesman!
Read on as I give you my three top tips to sell without the hard-sell!
What Five Years With Flodesk Taught Me About Email Marketing That Actually Works
Thank You, Goodbye, and Big Love – Our Last Episode – Podcast Episode 370Outsourcing the Bits in Business That Don’t Bring You Joy – Podcast Episode 369Generational Marketing & Leadership: How Gen Z, Gen X, and Beyond Shape Customers and Workplaces in 2025 – Podcast Episode 368
Humanising Your Brand in the Age of AI: A Conversation with Fiona KillackeyThank You, Goodbye, and Big Love – Our Last Episode – Podcast Episode 370Outsourcing the Bits in Business That Don’t Bring You Joy – Podcast Episode 369Generational Marketing & Leadership: How Gen Z, Gen X, and Beyond Shape Customers and Workplaces in 2025 – Podcast Episode 368How to Humanise Your Brand in the Age of AI – Podcast Episode 367LinkedIn Marketing Strategies for Small Business with Kate Merryweather – Podcast Episode 366